Your athletes are about to practice.
Do you know who's fueled?
Vertical gives coaches a real-time readiness dashboard, so nutrition stops being invisible and starts driving performance.

A typical morning
9:00 AM. Forty-five minutes until practice.
Athletes arrive. Some grab a bagel. Some skip it. Some ate at 6 a.m. You can't see the difference.
9:30 AM. Fifteen minutes until practice.
Roster is full. Warm-ups start. Three athletes haven't fueled in five hours. You don't know which three.
9:45 AM. Practice starts.
10:15 AM. Halfway through, effort flags. Is it focus? Sleep? Or fuel? You're guessing.
Vertical gives you the signal before the first rep, so under-fueling stops hiding.
The invisible performance killer
Every day, coaches across the country face the same visibility problem. Athletes show up mentally foggy, making mistakes, getting hurt, running on empty. Under-fueled athletes face over 3x higher injury risk. Not eventually. Right now. Before they step on the field.
“On game days, they just don't eat properly. And I have no way of knowing until it's already affecting how they're playing.”
“We have a nutritionist who connects every once in a while. Between visits, there's nothing.”
What coaches are actually dealing with.
Gas station snacks, honey buns, bagels before games.
Vertical gives coaches visibility into fueling before the first rep.
The performance stack was missing one layer.
We built it.
Strength coaches have force plates. Sport scientists have GPS. Everyone tracks sleep. But until practice starts, nobody knows who actually fueled.
Vertical connects athlete nutrition to coach visibility in real time. Athletes log in seconds. Coaches see a ranked readiness list every morning. Who's ready, who's borderline, who needs a conversation before warmup.
Vertical doesn't replace your sports dietitian. It tells them where to look, so their expertise reaches every athlete on the roster, not just the ones who show up to their office.

Fuel is the blind spot in performance programs.
Not a diet app.
A pre-practice readiness signal.
Calorie trackers & diet apps
- •Calorie counting and long-term tracking
- •Athlete self-manages. Coach has no visibility.
- •Weight focus. Days and weeks.
- •Shows what was eaten. Not what's available for training.
Vertical
- •Short-horizon readiness signal for today
- •Coach decision support. Team-wide visibility.
- •Training quality focus. Hours before practice.
- •Ready / Fuel Soon / Not Ready, before the first rep.
How it works
Athletes log
Quick photo, barcode scan, or meal search. Takes under a minute.
Vertical predicts
Energy levels, crash timing, and macro completion, calculated before practice starts.
Coaches see
A ranked readiness dashboard. Who's ready, who's borderline, who needs attention. Every morning.

When athletes log consistently,
readiness patterns emerge.
Track green rate, average fuel score, and correlation over time. See whether logging is improving, and whether readiness follows.
- •Decision impact: Spot under-fueling before it compounds across the week.
- •Clarity: Distinguish "athlete didn't log" from "athlete is under-fueled."
Logging and readiness trends, without the noise.

You set the fuel plan.
Athletes follow it.
Assign training vs rest macros. Override athlete defaults. Group-based structures. Sport-specific presets.
- •Decision impact: One fuel template for the whole group. No drift.
- •Visibility: See who's on plan and who isn't, at a glance.
- •Control: Coach-defined targets. Sport-specific defaults.


Serious programs close blind spots.
Built for programs where one person is responsible for more athletes than they can personally reach.
If you have a dedicated embedded dietitian for every sport, you may not need us yet. If you have one nutritionist stretched across 12 sports, a strength coach doubling as the nutrition point of contact, or no nutrition staff at all, Vertical is your leverage.
Fully embedded
A dietitian in every sport room? You may not need us yet.
Stretched staff
One nutritionist across many sports needs leverage to see the whole roster.
Dual role
Strength coach as the nutrition point of contact still needs a morning readiness list.
No nutrition hire
No nutrition staff yet? Visibility into fueling is still possible before practice.
Built for serious programs.
We're piloting Vertical with teams that want nutrition visibility before practice.
Early adopters use Vertical to surface fueling blind spots before practice, without changing how athletes log or how coaches coach.
Pilot participants receive early access. No fabricated claims. No performance promises.
One of our pilot athletes hit a personal record while cutting 7% of her body weight at a national competition. That's not supposed to happen.
Built for decisions. Not headlines.
Practice starts in 15 minutes. Let's make sure your coaches know who's ready.
Built with conservative modeling and explicit data sufficiency rules.